Radius

 

ZIZZY is a new hostel and restaurant in Phnom Penh, We were given the brief that we had to look at ways to stand out in the street and that this was a new brand which they wanted to use in other cities over the next year or two. We also had a challenge to make the narrow interior feel larger. The first thing was to reduce the colour scheme and look at a way of transforming the old tired facade and something which could drive a stong brand identity. We wanted to create a sculptural element that would cast shadows and change as people passed by, so we overlayed a 3 dimensional trelis. on a paired back facade. To this frame we used LED lighting to highlight different geometric parts and signage both on the top of the bulding and the balconies.